Our Journey

We didn’t set out to just open a salon. We set out to build a legacy. LEWA Studios was born from a shared vision between two sisters: to create a sanctuary for the modern natural hair enthusiast, a place where luxury wasn’t an afterthought, but the standard. Our journey has been one of disciplined business and intentional living. It’s been about the 6 AM mornings and the late-night strategy sessions that fuel a life of passion and purpose. We believe in building a business that serves our lives, not the other way around. From our first client in Birmingham’s Jewellery Quarter to shipping our Luxe Hair collection across the globe, every step has been deliberate.LEWA Studios is the culmination of our shared expertise—one sister obsessed with the artistry and craftsmanship of hair, the other with the architecture of a business built to last. Together, we are creating more than just a brand; we are building a movement that champions excellence, empowerment, and the transformative power of hair.

From the Founders' Desk

  • On Branding

    Don’t build a business. Build a brand. A business gets you paid. A brand gets you remembered. We’ve always been focused on building the brand, knowing the business would follow.

  • On Entrepreneurship

    "The standard you walk past is the standard you accept. This applies to your products, your team, and yourself. Upholding a high standard is a daily, active choice."

  • On the Future of Beauty

    The future of beauty is an ecosystem. It’s an integrated experience where every part of the brand is connected, seamless, and luxurious. This is the new standard we are setting.